Wai Kai
Social strategy, creator partnerships, and campaign design for an Oʻahu surf and recreation destination.
My role & results
- Own content planning and community engagement across five social accounts.
- Grew the flagship Instagram by nearly 10,000 followers organically.
- Launched the Night Market account and grew it to 1,400+ followers.
- Create event promotions, signage, and digital campaign assets.
See selected graphicsLocal Motion Hawaiʻi
Lifestyle photography, social content, and Shopify updates connecting a heritage surf brand with its community.
My role & work
- Planned and photographed flat lays and lifestyle content.
- Managed Shopify merchandising, collections, and campaign landing pages.
- Wrote captions, coordinated athlete and influencer collaborations, and supported Klaviyo campaigns.
Explore the photographySan Lorenzo Bikinis
Social content and influencer marketing shaped around swimwear, island living, and product launches.
My role & work
- Managed captions, community engagement, and social content.
- Coordinated influencer marketing and e-commerce campaign shoots.
- Created product, model, and lifestyle assets for web and social.
Open full marketing portfolioVelzy Vintage
Creative content and fashion photography for vintage clothing, including a collaboration with Urban Outfitters Renewal.
My role & work
- Planned, photographed, and edited content to showcase vintage pieces.
- Photographed the Urban Outfitters Renewal collaboration.
Explore the photographyNearly 10KOrganic Instagram follower growth at Wai Kai
5 accountsSocial strategy across Wai Kai brands & programs
1,400+Followers on the Night Market account I launched
